Vida Adutwumwaa joins Burniton Music Group as Head of Public relations

Burniton Music Group (BMG), the record label owned by award-winning Ghanaian Reggae and Dancehall artiste Stonebwoy, has announced the appointment of seasoned media professional Vida Adutwumwaa Boateng as its new Head of Public Relations.

With over a decade of experience in the entertainment and corporate communications space, Vida is expected to bring her expertise in media relations, content strategy, and industry communications to the label.

Speaking on her appointment, BMG stated, “Vida’s extensive background in the media industry, including her role as Deputy News Editor at UTV and her contributions to prestigious award schemes like the 3Music Awards, makes her a perfect fit to lead our PR strategy.”

Vida, who holds a Master’s degree in International Relations from Swansea University, is expected to enhance BMG’s brand visibility and align its communication strategy with global standards.